Intouch
SaaS dashboard and mobile app design for Intouch, a B2B event lead management platform that turns event data into lead intelligence.
Intouch
UI/UX Design
4 weeks
B2B SaaS
(more details)
(01)
(the problem)
Event teams invest heavily in offline and hybrid events but struggle to prove ROI. Leads were scattered across spreadsheets, CRMs and tools, with no visibility into lead quality or intent, manual follow-ups without prioritisation and no actionable insight after the event. High-intent leads got lost, sales chased unqualified prospects and marketing could not show event impact.
(Project process)
We mapped the lead journey from badge scan to closed deal, then designed a dashboard that centralises event leads, scores them by engagement and intent, launches targeted campaigns and tracks offline event performance. A mobile app captures leads on the floor with QR scanning and syncs them to the same workspace. Every screen was built on a reusable component system for engineering handoff.
(final results)
Intouch now has one place to capture, score and act on event leads, so teams can prioritise follow-ups and connect offline events to campaign outcomes. The design system and flows are ready for engineering and future features.
